Business Development Specialist,Mini EU

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Business Development Specialist, Mini EU based in Switzerland. We are looking for a Business Development Specialist to support the expansion of innovative digital payment solutions across European and international markets. In this role, you will build strategic relationships with merchants, payment service providers, fintech companies, Web3 projects, and other ecosystem partners. You will manage the full business development cycle, from market research and lead generation to negotiation and partnership activation. Working closely with product, payments, compliance, and marketing teams, you will help scale cross-border payment use cases and identify new growth opportunities. Your understanding of local markets, community dynamics, and the digital asset ecosystem will be essential to developing effective regional strategies. This is an opportunity to contribute to the evolution of digital payments within a fast-paced, international environment. Accountabilities You will drive partnership development and market expansion by identifying commercial opportunities, building relationships, and coordinating the launch and growth of payment solutions across relevant markets. - Support the expansion of payment products across global markets, building and managing the full business development pipeline. - Identify, acquire, and manage relationships with merchants, payment service providers (PSPs), payment gateways, fintech partners, Web3 projects, community leaders, and other growth channels. - Manage the full business development cycle, including market mapping, lead generation, prospecting, pitching, negotiations, and partnership execution. - Develop regional go-to-market strategies and identify high-potential payment corridors for crypto-to-fiat and fiat-to-crypto transactions. - Collaborate with internal teams across Product, Card, Fiat Channels, Compliance, Payments Operations, and Marketing to activate and scale payment use cases. - Support cross-border payment initiatives, including settlement channels, payout solutions, and merchant integrations. - Gather market intelligence, partner feedback, and competitive insights to inform product improvements and commercial strategy.

- Build relationships within local communities and the broader digital asset ecosystem to identify new partnership opportunities. - Represent the organization at industry events, conferences, and ecosystem partnership activities. - Support the development and execution of marketing campaigns and growth initiatives using relevant internal campaign tools. Requirements The ideal candidate has a strong understanding of the local market, digital asset ecosystem, and community-driven growth, combined with the commercial skills needed to develop and manage strategic partnerships. - Strong understanding of Key Opinion Leader (KOL) and VIP ecosystems. - In-depth knowledge of the relevant local market and its business development landscape. - Comprehensive understanding of digital asset platforms, products, and payment solutions. - Strong awareness of community dynamics and the ability to build relationships with influential ecosystem participants. - Familiarity with the OSOP environment and the creation of Campaign 2. 0 campaigns. - Good understanding of the marketing landscape and relevant growth channels. - Strong communication, negotiation, and relationship-management skills. - Ability to identify commercial opportunities, manage multiple partnerships, and coordinate effectively with cross-functional teams. - A proactive, adaptable approach suited to a fast-moving international environment. - Fluency in Chinese may be relevant, as language proficiency is specifically assessed during the application process.