Senior Lead Copywriter, Core Sports

ph3In short: /h3 pAt On, we believe in the power of storytelling. Whether it's celebrating the achievements of our athletes, the passions of our communities, or the innovation behind our products - our stories captivate and inspire. Our Creative Studio is at the heart of it all, shaping campaigns that leave a lasting impact. /p pWe're looking for a highly experienced storyteller to craft copy and to concept industry-leading creative across our global campaigns. As Senior Copy Lead, you'll work closely with Creative Directors and Art Directors to deliver impactful concepts and stories across channels. The ideal candidate is an expert conceptual storyteller with a deep understanding of channel best practices, a strong connection to sports culture, and leadership experience. /p pYou strive for creative excellence in every brief, and thrive in a fast-paced environment. You enter the creative process with foresight, identifying potential issues before they arise. You have a love of craft, and immerse yourself in global subcultures. You confidently navigate the creative journey from beginning to end: from strategic foundations, moving through significant conceptual development and production, and culminating in the final rollout. /p pThe Senior Copy Lead will report to the Head of Creative in the Creative Studio. /p h3Your Mission: /h3 ul liPartner with Art Directors to concept and execute innovative campaigns across all channels, bringing big ideas to life from briefs big and small /li liConfidently and articulately present creative ideas based on strategy, deep sports insights, and cultural trends /li liDeliver concepts, films, OOH, and 360 campaigns with obsessive craft on ambitious timelines /li liUphold and evolve On's distinctive voice, ensuring it remains fearless, unconventional, and authentic. Lead creative across our diverse sports categories to success, fostering a sense of bravery and dedication within your team. Ensure they are motivated, inspired, and consistently delivering bold, original, and inventive concepts alongside distinctive tones of voice for campaigns and projects /li liManage multiple high-priority campaigns simultaneously, making sound creative decisions independently in a fast-paced environment /li liExemplify leadership in creative, championing the On Spirits, and actively contributing to company culture and events /li /ul h3Your Story: /h3 ul liA dynamic, experienced copywriter as a creative championing big ideas on global ATL advertising and/or marketing campaigns, brand side or at an agency /li liA passionate storyteller with a portfolio spanning film scripts, manifestos, OOH, and disruptive activations. /li liDeep understanding of sports culture, performance storytelling, and the unique dynamics of building emotionally resonant campaigns across diverse athletic categories /li liDeep understanding of global digital user journeys and how to leverage touchpoints across the entire consumer journey to drive meaningful action /li liExperience challenging the status quo and navigating complex stakeholder environments to deliver cultural and commercial results /li liComfortable leading high-impact initiatives that significantly influence the business and brand trajectory. /li liYou know how to lead and inspire within your team, identify underlying issues and root causes, and proactively seek solutions to problems /li liYou have a deep love for, and experience in, culture, fashion, and performance sports /li /ul h3Meet the Team: /h3 pOur team is responsible for bringing the brand’s stories to life. Whether it's a campaign, a creative stunt, a documentary, or product shots, we make sure everything reflects On's identity and connects with our audience. Think of us as the bridge between creative ideas and the final content people see worldwide. If you're bursting with original ideas and have the drive and experience to see them realized, this is the team for you. /p /p #J-18808-Ljbffr