Senior SEO Manager | 80-100% | Hybrid | Zürich, Switzerland

ph3bSenior SEO Manager | 80–100% | Hybrid | Zürich, Switzerland /b /h3pSMG Swiss Marketplace Group Vacant since : Zürich (ZH) 80% - 100% By agreement Permanent /ph3bbase: /meta-keywords:meta-viewport: width=device-width, initial-scale=1.0title: Senior SEO Manager (f/m/d) | 80–100% | Hybrid | Zürich, Switzerland /b /h3h3bSenior SEO Manager (f/m/d) | 80–100% | Hybrid | Zürich, Switzerland /b /h3h3bSenior SEO Manager (f/m/d) | 80–100% | Hybrid | Zürich, Switzerland /b /h3h3bCompany Description /b /h3pWelcome to SMG Swiss Marketplace Group!br/SMG is a pioneering network of online marketplaces and a leading European digital company that simplifies people’s lives with forward-looking products.br/We operate leading marketplaces across real estate, automotive, general classifieds, and finance insurance. We’re driven by our values: Better Together, Aim High, and Act Responsibly. /ph3bDescription /b /h3pYour Mission /ppAs a Senior SEO Manager you are responsible for driving organic growth from Search Engines and AI Search Interfaces within multiple SMG business units (e.g. Real Estate, Automotive, General Marketplaces or Finance). You won’t just optimize pages — you will help shape product features, scalable landing page systems and platform capabilities that generate long-term organic growth across platforms our users search. You act as the bridge between Product, Engineering, Marketing and Data, ensuring SEO becomes an integrated part of how we build products.br/Your goal: turn user demand into scalable platform growth. /ph3bWhat you will /b /h3h3bGrowth Strategy /b /h3ulliOwn and execute Roadmap initiatives /liliTranslate search demand into product initiatives and growth opportunities /liliPlan initiatives based on hypotheses, impact estimation and ROI potential /liliIdentify scalable growth levers (indexation, internal linking, landing page generation, content systems) /liliUnderstand user behaviour across different search discovery platforms and adapt your strategy accordingly /li /ulh3bProduct-Led SEO /b /h3ulliWork closely with Product Managers to integrate SEO into product development /liliDefine SEO requirements for new features and platform capabilities that are scalable .across SMG’s portfolio /liliBuild frameworks that enable growth beyond manual optimizations /liliHelp teams understand why SEO matters, not just what to implement /li /ulh3bStakeholder Collaboration /b /h3ulliAct as a trusted advisor for Product, Engineering and Marketing /liliCommunicate clearly with both technical and non-technical stakeholders /liliDrive alignment and ownership across teams /li /ulh3bData Experimentation /b /h3ulliBuild hypotheses and validate them with data /liliMonitor performance and iterate based on learnings /liliMeasure success via business impact, not vanity metrics /liliWork with analysts and engineers to improve tracking and reporting /li /ulh3bQualifications /b /h3pWhat will you bring to the ride? /pulli5+ years of SEO experience on large websites (marketplaces, classifieds, real estate or platforms) /liliExperience working with Product teams and agile environments /liliStrong stakeholder communication skills /liliData-driven mindset with the ability to turn insights into actions /liliAbility to plan initiatives and support them with business impact estimates /liliHands-on knowledge of technical SEO (crawling, indexing, rendering) /liliA proactive, ownership-driven “go-getter” attitude /liliGrowth mindset and curiosity for experimentation /liliFluency in English /li /ulpBonus /pulliExperience in Product-Led SEO /liliExperience with large-scale landing page systems /liliMarketplace or classifieds background /liliExperiments with AI Search/GEO /li /ulh3bAdditional Information /b /h3pWhat success looks like /pulliSEO becomes a natural part of product development /liliTeams proactively involve SEO early in planning /liliNew scalable growth systems are launched /liliOrganic traffic growth correlates with business KPIs /liliClear hypotheses ? experiments ? learnings ? impact /li /ulpWhat we offer? /pulli6 weeks of holidays per year (plus option to buy 10 extra days) /lili40-hour work week with flexitime (capped at 45 hours) /liliA hybrid work setup with flexibility to work remotely /liliGenerous parental leave: 18 weeks for maternity and 6 weeks for paternity/adoption /liliSBB Half-Fare Card and first-class travel between SMG offices in Switzerland /liliAn inclusive and innovative environment where your voice matters /li /ulh3bWhy this role is different /b /h3pYou will help build systems that scale growth across some of Switzerland’s largest platforms — and shape how SEO works in an AI-first search world. /ppAbout Us /ppSMG Swiss Marketplace Group is a pioneering network of online marketplaces and a cutting-edge digital company that simplifies people’s lives with innovative products.br/SMG Swiss Marketplace Group provides customers with the best tools to meet their life decision needs. The portfolio includes Real Estate (ImmoScout24, Homegate, Flatfox, CASASOFT, IAZI), Automotive (AutoScout24, MotoScout24), General Marketplaces ( , , ) and Finance Insurance (FinanceScout24, ). /pullibWork location /b 8050 Zürich (ZH) /lilibWorkload /b 80% - 100% /lilibEmployment start /b By agreement /lilibEmployment duration /b Permanent /li /ulullibBy online /b Online form /li /ul /p #J-18808-Ljbffr